Whether you’re going for a promotion, entering a new field, applying for a startup or pitching a idea, you’ll face numerous interviews in your life. It could be at end of a panel, at a coffee catch up, in a co-working space or through a Skype call. With emerging industries, your responses in interviews need to go beyond preprepared answers and reflect new needs in the market. Your goal is to influence, while the other party’s job to be persuaded by you.